IFF Kitchen

A subscription meal-prep website

After having their website for a year, it became apparent that it didn’t clearly communicate their services or reflect the quality and personality of their brand, resulting in poor sales.

The Brief

IFF Kitchen needed a new, high-quality, responsive website to complement their brand and increase the sales through the website by smoothening the ordering process. It was imperative the website could integrate with logistics and order export systems to coordinate the online orders with the kitchen. 

What did I do?

After exploring a couple different design ideas, we agreed on a cleaner, modern look, very much focused on images. Using WooCommerce advanced plugins, the ordering process was transformed into a simple, straight-forward one. I also API integrated the site with different systems that simplified the team’s work. 

 

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The Result

A modern, professional, image focused website that converts visits into sales.

As a result of the simplified user journey, the users need no guidance through the ordering process,  which led to an increase in sales and first time subscribers. If they do need any help, there is a chat box always connected to a member of the team, ready to answer any questions.

By having their maintenance package with me, I make sure the website is always backed-up and updated and any issues are being resolved as a priority.

 

The Client

“Nova has done an excellent website redesigning our website and completely changing the ordering system! It not only made the team’s work easier, but also simplified the process for our customers, resulting in more sales! Nova is always a phone call away when we need any help or support on the website, we would recommend her to anyone looking to grow their business.”

Jessica Deaken

Chef - Ibiza Fitness Food